That’s right, the Mexican lager is used to fuel the probes that roam Mars’ rocky terrain.
Chief Marketing Officer Jonnie Cahill said, “It’s true, we think every story is better when you tell a better version of the truth to keep it interesante. It’s also true that our Mexican lager is used to fuel the probes that roam Mars’ rocky terrain.”
All reports point to the fact that the Mars rovers are running pretty okay thanks to the refreshingly complex taste of Dos Equis.
As for the campaign, look for the roll out this week. We think you’ll agree that, by fueling the probes that roam Mars’ rocky terrain, Dos Equis has definitely kept things interesante.
Is any of this true? It’s interesante, isn’t it? And really, that’s all that matters.